Disney Cross Platform
Disney Cross Platform is a unified ad solution that reaches audiences by delivering ads within the full Disney addressable portfolio in its popular entertainment, live sports, real time news content and the largest streaming TV library.
- Disney Cross Platform includes all Disney brands – including ABC, ABC News, ABC Owned Television Stations, Disney, ESPN, Freeform, FX, Hulu, and National Geographic.
- Disney Cross Platform has 242MM digital viewers – nearly 1 in 2 connected households.
- 94% of impressions are delivered in long-form episodes, movies, and live streaming.
FreeWheel’s partnership with Disney Cross Platform unlocks access to premium OTT/CTV inventory for Strata platform users. From requesting proposals to executing orders electronically, we’re delivering an end-to-end automated OTT/CTV buying solution to reduce transactional friction and drive results for marketers.
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