)
About
Comscore Validated Campaign Essentials (VCE) is a holistic advertising measurement solution that provides real-time audience insights to improve the performance of advertising campaigns for video across desktop and mobile devices.
Our Partnership
With the integration into FreeWheel’s Rating Based Planning, FreeWheel clients are able to easily append Comscore’s VCE measurement to their advertising campaigns, and track overall campaign performance on a daily basis. Together this integration enables clients to easily adjust campaigns in flight to achieve the desired campaign objectives.