About

Trusted, media quality measurement—covering brand safety, suitability, viewability, and invalid‑traffic verification (IVT)—to ensure ads run in safe, contextually appropriate, and high‑quality environments across digital and video inventory

Core Capabilities

• Viewability Measurement
• IVT & Fraud Detection
• Media Quality measurement
• Contextual Targeting, brand safety & suitability

Challenges We're Solving

• 3rd party verifitcation of media quality
• Eliminates waste & fraud for buy side clients
• Ensures ads run in viewable enviroment that is brand-safe / suitable

Client Value

• Safeguards brand reputation across enviroments
• Improves media efficiency, reduced over-blocking
• Enhanced media quality assurance, transparency and accountability of inventory