Premion is an industry-leading premium CTV/OTT advertising platform for regional and local advertisers. With directly-sourced inventory from 125+ premium publishers, Premion delivers measurable outcomes and ensures highest quality content, transparency and brand safety for advertisers. With its best-in-class CTV device graph and extensive audience segments, Premion makes it easy to reach engaged audiences at scale.
- Premium Content: Premion’s partner network is built from direct relationships with the most trusted media brands and providers, ensuring that your ads only run in brand-safe environments. They do not source inventory from open exchanges.
- Audience Targeting: They offer audience targeting based on household and consumer trends like interests, intenders, in-market shoppers, and more.
- Local and Regional Reach & Scale: Premion works with an extensive array of quality content partners to provide scale across all 210 DMAs.
- Expansive Presence: No need to work with multiple providers. Premion maximizes your reach across an exciting mix of top-tier CTV/OTT providers including premium branded networks, vMVPDs, and pure-play OTT providers in high-quality, live, and VOD content.
- Detailed Reporting: Their best-in-class reporting lets you know exactly how your advertising is performing, every step of the way, right down to the content provider, daypart, device, and more.
FreeWheel’s partnership with Premion unlocks access to premium OTT/CTV inventory for Strata platform users. From requesting proposals and executing orders electronically, to importing electronic invoices for billing and reconciliation, we’re delivering an end-to-end automated OTT/CTV buying solution to reduce transactional friction and drive results for marketers.